Print Ad – Energy Drink

I designed the logo, packaging, and marketing campaigns for BooKoo Energy, the world’s first 24-oz energy drink.

When we launched BooKoo Shot – a 6 oz shooter with the energy equivalent of three Red Bulls – I sourced the prizes (The Audex Jacket was the hottest tech product of the season) and created a campaign for ski resorts. I shot the product, created the illustration, and did design and copy. Here’s the print ad.